Creative Industries: Turning your Design Practice into a Career

The Cultural Industries Series is a collaboration between VCUarts Qatar's Alumni Relations office and the British Council. 

1 - Decolonializing Design - Masterclass 

Mainstream design discourse has been dominated by a focus on Anglocentric/Eurocentric ways of seeing, knowing, and acting in the world. Little attention is being paid to alternative and marginalized discourses from the non-Anglo-European sphere, or the nature and consequences of design-as-politics today. Decolonial design asks how do we understand and critically reflect on the politics of design practice, and on the politics of the artifacts, systems, and practices that designerly activity produces.

2 - Design for Storytelling - Developing Museum Displays and Narratives in the Arab Region  - Masterclass 

What roles do interpretation and design have in creating visitor experiences that are powerful, entertaining, thought-provoking, and memorable?  How do museums choose which stories to tell? How do these elements come together and create a successful visitor experience?

3 - Design Practice at the Intersection with Art and Architecture - Masterclass 

How are a new generation of designers engaging with the urban environment in innovative ways?  What are the roles of poetic intervention and self-initiated projects in relation to state-supported developments and opportunities?

Class Outline

Decolonizing Design, with Anoushka Khandwala

Sunday, 16th August 2020

6 PM - 8 PM

Design for Storytelling - Developing Museum Displays and Narratives in the Arab Region, with Manar Moursi

Tuesday, 18th August 2020

6 PM - 8 PM

Design Practice at the Intersection with Art and Architecture, with Annette Welkamp 

Wednesday, 19th August 2020

6 PM - 8 PM

Please note: VCUQatar reserves the right to cancel classes for which not enough participants are registered. Already paid fees will be refunded.

Please do not purchase materials until VCUQatar has sent final course confirmation.

Items to buy for this class

On occasions, there may be some more materials to be bought and brought in if and when advised by the instructor.

Where to buy your materials

Most of the materials are available from any art supply shop, for example:

  • Cass Art (Fire station): Community Classes students get a 15% discount upon presenting the registration ticket
  • Jarir Bookstore: on Rayyan Road or Salwa Road
  • Color Note: on Al Nasser Street
  • Ibn Al Qayyim: at Markhiya Roundabout
  • Al Rawnaq

Register & Pay »

Terms & Conditions apply

Participants must buy their own materials

Sun, 16 Aug, 2020
Wed, 19 Aug, 2020
Sunday, Tuesday and Wednesday
6 pm to 8 pm
Online- Via Zoom


Rose Lejeune

Rose Lejeune is a London-based curator exploring collecting, and the development of new distribution infrastructures with a specific interest in context-based, social, and performative practices.

In addition to regular writing and international teaching and public speaking on these topics, in 2020 she founded the innovative cross-sector project Performance Exchange - a program of performances across 20 commercial galleries in London and offering acquisitions to three UK museums. The project offers a large-scale and in-depth opportunity to develop the ways that performance art enters collections. 

Rose is also the Associate Curator for the Delfina Foundation’s Collecting as Practice program - a ground-breaking residency project with private collectors and works with the British Council supporting art's development in the MENA region.

Rose’s current activities have developed following a decade of extensive experience working with public organizations throughout the UK and in particular, working closely with artists to commission for non-gallery situations. This includes as Curator at Art on the Underground, and Education Projects Curator at Serpentine Gallery, London. Rose holds a BA in Philosophy and Art History, and an MA in Curating Contemporary Art from the Royal College of Art. Rose is currently a Ph.D. candidate in Curating at Goldsmiths College, University of London, where her research focuses on curatorial frameworks for performance art in, and out, of the art market.